Catch up and direction
Participants
- john@revsup.com
- dmcgrath@hr.com
- ewing@chapter.guide
Summary
The team discussed the asset sale strategy for My People community platform, HR.com media, and HR.com domain name, emphasizing options for separate and bundled sales to maximize value. John Kelly mentioned the potential for selling the domain separately for immediate value, while bundling all three could yield greater returns. Target buyers were identified as large companies such as SAP, capable of seeing strategic value in the assets. The brokerage process included a focus on fees, with proposals for success fees between 5-8%. John Kelly might step in as interim CEO to mentor internal talent and drive growth for My People, currently generating $7 million in revenue. Moreover, a dedicated CRM-style platform for tracking sales efforts was discussed to maintain transparency and update on deal progress.
Action items
**Debbie McGrath** Review detailed pricing and buyer research document after red-eye flight and provide feedback (35:00) Coordinate with domain broker Andrew Miller regarding handling multi-asset buyers and clarify conditions for selling domain vs. entire business assets (18:00) Send available times for a Wednesday follow-up call after 3:30pm (35:00) **John Kelly** Discuss potential interim CEO role with Debbie and meet internal candidates for My People platform leadership (25:17) Connect Debbie with Sierra Ventures contact Tim Glory for HR tech conversations (29:34) Assist with refining go-to-market strategy and early revenue contracts for My People platform (28:40) **Ewing Gillaspy** Finalize and send updated website and dashboard demo to Debbie for review (10:59) Develop client-facing tracking system for deal pipeline transparency and communication (24:05) Provide options and recommendations on engagement fee and commission structures for selling the assets (20:45) Send list of potential acquirers segmented by asset interest and prior acquisition history (15:30) Prepare and share follow-up materials detailing sales process, buyer research, and pricing analysis (12:00)
Keywords
- hr.com
- domain sale
- My People platform
- interim CEO
- HR tech
- buyer engagement
Raw record (all preserved fields)
{
"id": "01KMZMBANV6TW9NFG27GVXGET3",
"title": "Catch up and direction",
"date": "2026-03-30T22:00:00.000Z",
"duration_min": 36.7,
"organizer": "john@revsup.com",
"participants": [
"john@revsup.com",
"dmcgrath@hr.com",
"ewing@chapter.guide"
],
"summary": "The team discussed the asset sale strategy for My People community platform, HR.com media, and HR.com domain name, emphasizing options for separate and bundled sales to maximize value. John Kelly mentioned the potential for selling the domain separately for immediate value, while bundling all three could yield greater returns. Target buyers were identified as large companies such as SAP, capable of seeing strategic value in the assets. The brokerage process included a focus on fees, with proposals for success fees between 5-8%. John Kelly might step in as interim CEO to mentor internal talent and drive growth for My People, currently generating $7 million in revenue. Moreover, a dedicated CRM-style platform for tracking sales efforts was discussed to maintain transparency and update on deal progress.",
"keywords": [
"hr.com",
"domain sale",
"My People platform",
"interim CEO",
"HR tech",
"buyer engagement"
],
"action_items_raw": "\n**Debbie McGrath**\nReview detailed pricing and buyer research document after red-eye flight and provide feedback (35:00)\nCoordinate with domain broker Andrew Miller regarding handling multi-asset buyers and clarify conditions for selling domain vs. entire business assets (18:00)\nSend available times for a Wednesday follow-up call after 3:30pm (35:00)\n\n**John Kelly**\nDiscuss potential interim CEO role with Debbie and meet internal candidates for My People platform leadership (25:17)\nConnect Debbie with Sierra Ventures contact Tim Glory for HR tech conversations (29:34)\nAssist with refining go-to-market strategy and early revenue contracts for My People platform (28:40)\n\n**Ewing Gillaspy**\nFinalize and send updated website and dashboard demo to Debbie for review (10:59)\nDevelop client-facing tracking system for deal pipeline transparency and communication (24:05)\nProvide options and recommendations on engagement fee and commission structures for selling the assets (20:45)\nSend list of potential acquirers segmented by asset interest and prior acquisition history (15:30)\nPrepare and share follow-up materials detailing sales process, buyer research, and pricing analysis (12:00)\n",
"meeting_link": "https://meet.google.com/fxn-wuro-pcq",
"fireflies_url": "https://app.fireflies.ai/view/01KMZMBANV6TW9NFG27GVXGET3",
"had_summary": true,
"project": "HR.com",
"meeting_type": "Client Working Session",
"has_action_items": true
}